Main Types of Business Communication

Business Communication is a process of communicating ideas, concepts, opinions and other information between various employees in and outside of a particular business. It refers to written communication that is made available to an intended audience for consideration, or direction. All business communication takes place through formal written communication, which includes emails, letters, memos, reports, proposals, letters, presentations and telexes. Businesses also make use of informal written communication such as emails, notes, memos, faxes, phone messages, voice mails, pagers, instant messages and chat rooms.
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The aim of business communication is to promote knowledge, maintain order, coordinate activities, build cooperation among different parties, manage resources and accomplish goals and objectives. For instance, the aim of internal communication is to achieve maximum effectiveness through the least possible cost. The objective of external communication is to reach out to as many customers and clients as possible and to inform them of the latest developments within the business. External communication enables employers to build their brand awareness.

When conducting business communication, an organization should always consider the main types of communication: internal, external and inter-personal communication. An organization should conduct business communication in the following ways: i.e., by sending written communication, by using verbal communication, by using printed materials, by using audio and visual media and by using a combination of any of the above methods. It is important for a business to monitor all types of communication that it conducts and determine where it stands, i.e., where it is satisfactory and where it needs improvement. It should also monitor the performance of employees in ensuring that the correct message is being sent across and whether this message is being taken seriously and whether all aspects of business communication are being carried out in the right manner.