Link building is something that is done every day, thousands of websites do it and get significant traffic without doing anything special. Although proper link building isn’t always an easy thing to do, yet there are so many white hat SEO methods that you can begin with, even if you’re a beginner at this endeavor. This is definitely a great way to begin, especially if you’re a relatively newbie at this endeavor. Read on to learn the basics about building link popularity.
What is backlink? It is one of the most important link building tips that you should know. Backlinks are links to your website that come from another website. In order to get backlinks you have to give out your own URL, which is commonly known as your “link name”. This is the one you need to include in your articles. The reason for this is that the more backlinks you give out to other sites the better chance you have of being recognized by the search engines as an authority site and getting higher rankings.
Another of the link building tips that you should remember is that you should build links organically. This means that in order to build links you shouldn’t just focus on articles and blogs; you should also try submitting to forums, press release submission sites and social bookmarking (Digg, Reddit, StumbleUpon). Why? Because the search engines will be looking for related content that links to your website or blog and if they find related content they will tend to give you better rankings.
One of the best link building tips that you should use is to find tools and software that will help you research high-quality links. There are several different tools that you can use. You should make sure that you choose the one that has been proven to provide results. One of the most effective of these tools is called link researcher tools. You should use this software when you’re researching backlinks because it will allow you to quickly see which sites have great, high-quality links to their sites and which ones you should avoid.
Some link building tools will provide you with data such as link popularity, Page Rank, Top Backlinks percentages and others. These data will allow you to easily determine which sites have high page ranks and which ones have low ones. On the other hand, some software will also allow you to analyze various factors such as anchor text, domain names, URL layouts and much more. This type of software will give you a thorough analysis of all the sites that you’re involved with. Some of the things that you can find out about these sites are their demographics, keywords, link structures and even their web development history. Knowing all of this information can greatly help you determine where you should focus your efforts and which niches you should choose.
The third of the link building tips is to focus on niche directories. These types of directories usually cater to certain categories or types of topics so it will be easier for you to get quality backlinks. When choosing niche directories to submit to, make sure that you choose ones that have plenty of incoming traffic. In addition to that, these directories should be high in terms of page rank so that your site will be well accepted.
Last among the link building tips that you need to follow is to create great content marketing strategies. Content marketing is done by offering great content to different websites, including your own. You do this by writing blogs and articles that are related to the theme of your website and submitting them to article directories, forums, blog directories and social networking sites. Aside from that, you should post links to your content marketing campaigns on your own social media pages and on your own websites. This will allow the search engines to notice your content and give you better rankings.
The last among the link building tips that you need to remember is to avoid hurting your competitors. As mentioned above, creating great content and engaging in discussions with other bloggers and webmasters can be very beneficial for you so long as you do not jeopardize your competitors. Also, as much as possible, try to avoid using illegal strategies so that you will not have to deal with the trouble of getting banned by the search engines.