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Examine the Interior of Publishing Companies (publishing companies) The publishing company can be seen as the backbone of the writing world. Written words seemingly would not have been able to be seen without publishing companies. The publishing company provides a great service to society by publishing and displaying the work of authors. The existence of publishers is obvious, but the interior of the publishing world and its companies is unknown by many people. Publishing is known as an apprenticeship industry, which means that most of the knowledge needed by a publishing professional will be learned with hands-on experience on the job. Generally, information that is learned in one department of a company is useful throughout the publishing house, which gives professionals the opportunity to move between departments. There are many levels to a publishing company and they all have different functions. The administrative level is the first level of any company, and has many responsibilities in the functioning publishing companies. The administrative department is responsible for managing daily operations for publishing executives and management. This responsibility involves interaction with all of the employees from all of the departments, as well as interaction with authors and agents. The administrative employees are required to manage the calendar, maintain organized files, screen/prioritize mail, draft correspondence, make travel arrangements and prepare itineraries, process expense reports, take minutes at meetings and prepare reports. A position as an administrative employee allows a person to have a high-level of understanding of a publishing company, while being visible to executives. Advertising is another division of publishing companies. Most publishing companies have in-house advertising agencies that purchase media space and create and design advertisements. In a publishing company, the advertising department works closely with the marketing directors, editors, and publishers of titles to create an advertising plan that will promote sales of an individual book. Every advertising plan requires research and negotiation to provide the best venues and the most cost-effective methods of advertisement. These employees also work closely with graphic designers, commercial sales representatives, printing presses, and internal staff to facilitate the run of advertisements. The editorial department of a publishing house is one of the most important departments. This department acquires, negotiates, develops, and edits book projects for publication. The daily activities of editorial employees include preparing acquisitions for transmittal to the production department, developing and maintaining relationships with authors, booksellers, and agents, performing general administrative duties, participating in editorial, design and marketing meetings, and reading and evaluating submissions by writing reader’s reports. The editorial department must work closely with all departments. Another division of publishing companies is the marketing department. The marketing department has the responsibility of creating, preparing, and establishing marketing strategies and policies for each title by coordinating the efforts of the publicity, promotion, advertising, online, and sales departments. The marketing department is responsible for preparing all sales presentation materials, audio recordings, fact sheet collation, and promotions, creating and producing additional account-specific presentation materials, researching and establishing relations with new markets, and planning and maintaining sales and marketing schedules. The publisher’s office is also an important department for many publishing companies. The publishers oversee the life cycle of a title from acquisition to production, and onto the sales force. Publishers are responsible for making executive decisions for all titles within assigned imprints while staying within any cost restraints. This department is also responsible for sponsoring book projects, strategies, and initiatives for the publishing company. The subsidiary rights and permissions department is also one of the most important divisions of a publishing company. This department finds additional sources of profit for a given title, including serials, book clubs, and paperback, audio and e-book rights. The daily activities for the subsidiary department include writing submission letters, sending manuscripts, proposals, and books to foreign publishers and agents, coordinating co-productions with other publishers, working with book clubs and sales for special editions, and maintaining relationships with other publishing companies. Publishing companies have many divisions, including, sales, purchasing, publicity, promotion, production, managing editorial, legal contracts Internet development, information technology, human resources, finance, art and design, and audio.

Web Hosting - Databases, What Are They and Do You Need One? 'Database' is one of the most commonly used terms that one encounters in web site design. Yet, what they really are and whether they're essential is often not clear to novices. A database is a collection of organized data, stored in files that have a specific structure. It's that organization and structure that allows for easy and rapid storage and retrieval. The need for a database generally only arises when you have a certain amount of information and that information needs to have some structure. If you have a half-dozen names and addresses to store, a database is usually overkill. If you have a blob of data with no relationships between any of the items in that blob, maintaining a database is usually more trouble than it's worth. Maintain a database? Yes, like other complex systems a database, to be effective, needs to be designed properly at the outset then kept 'tuned' for good performance. The alternative is to gradually allow the database to become more and more disorganized. That leads to difficulty in use, poor speed of retrieval and more frequent failures. With MySQL, Access or MS SQL Server, the three most common choices of database product for web sites today, setting up a database is relatively simple. Even those with limited technical skill can get one up and running just by following some simple instructions. But some thought should be given to how you want the information organized, and to maintaining the system during its lifetime. Suppose you have a set of names, addresses, email addresses, products purchased, date purchased and amount. If you have only a few dozen records it matters very little how these pieces are arranged and related. A database usually isn't even warranted in this scenario. Once you have several thousand or more records, it matters a lot. Speed, the ease of expanding the set of attributes (like adding, say, product category), and other issues come into play. Even those with little technical expertise, but a willingness to exert logical thought and invest some time, can build a very robust database. Think about how you would organize a set of data (called 'tables'). Should Name, Address, and Product be in the same table? Or should the personal information be stored in one table and any product information (product, price, ...) in another? Some experimentation may be needed to get it right, but the choices have an impact on how easy the tables are to maintain. It also affects the speed with which programs can fetch old data and store the new. Having a database also introduces new maintenance issues for the server administrator, since backups usually need to be done differently. Recovering a failed database is usually more complicated than simply re-copying files from yesterday. Ask your hosting company what tools and skills they have for dealing with any database system you consider. It's true that introducing a database creates more complexity and the need for additional thought and administrative effort. At a certain level, professional expertise will be needed. But clearly the advantages outweigh the costs in many cases. Companies large and small eventually use databases to store and organize data. At some point, you may be fortunate enough to be one of them.

Movie Copyright Law College Students Are Being Targeted For Breaking Movie Copyright Law Many people have taken up the hobby of downloading movies and songs on the Internet and sharing them with their friends and family online. However, this is direct violation of the movie copyright law. Not surprisingly, the biggest violators of the movie copyright law are students. It is not surprising that the movie industry sector is sending out copyright infringements claims to college universities around the country. One reason that college students may be the hardest hit when it comes to violations brought against them for infringing on movie copyright law is that they are not aware of how serious a crime it truly it. Many college students who have suits brought against them are shocked, to say the least. They question why they were not warned about the perils of downloading movies and songs online and passing them along to friends. However, with the rise of claims that are being handed down, no one can claim ignorance for much longer. Word is being spread near and far that if you are engaging in illegal downloading and/or sharing then you can be brought to court. College students are learning the hard way that it is against the law and in violation of the movie copyright law to share or download copyrighted material. Many colleges and universities are now stating in their handbooks that it is against the law and the university rules to illegally download movies, music and other forms of media online using a school computer. In addition to illegal downloading and sharing software, the files take up space on the computer systems and use a considerable amount of bandwidth. While most universities and colleges will not look at the content an individual has -- they can isolate and identify the individuals who are hogging up the bandwidth by using illegal file sharing software. The movie and music industries have stepped in and are demanding restitution for illegally downloaded movies, music and other forms of copyrighted media. They have detection agencies that have the technology to identify and trace copyright infringements straight to their source. Once the computer is located they can notify the university or the college that they are in violation. The university will be told that they have a copyright infringement claim against them. Based on the Digital Millennium Copyright Act once the computer is isolated Internet access is terminated to that computer and court proceedings can begin. Does this sound far fetched? Well, it is not. You should know that in April of 2003 four students were sued by Recording Industry Association of America. These students attended Princeton, Michigan Technical University and Rensselear Polytechnic Institute. One student alone had an estimated liability of $150 billion. When you consider that you can be charged $750 per song that is illegally downloaded, the total can add up fast! The good thing is the lawsuits against the college students were settled for amounts less than $20,000. That is not pocket change for college students – or anyone for that matter! Movies and music are meant to be enjoyed. However, illegally downloading movies and music is not much different than walking into a video store and sticking DVDs and CDs in your pocket. Be careful. You do not want to be caught violating the movie copyright law.