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Web Hosting - All About Domain Names
"What's in a name?" Shakespeare asks in Romeo and Juliet. In the case of your web site the answer is: quite a lot.
A domain name is the English (or other) language designator for your site. Because of the way the Internet functions, that name is associated with an IP address, a numeric identifier that computers and network components use to connect a browser to a web site.
It's not mandatory that a site has a name. But directing visitors by IP address can quickly generate difficulties. Having an IP address IS mandatory, since it's ultimately the way a web site is located by other computers and network software.
In the early days of the Internet the name was chosen carefully in order to help a person remember the URL. That made it easier to type, too. With hotspots on a page, great search engines, social networking and other contemporary tools, that's not as important now.
But from a marketing perspective, it still helps to have a good name. It's still beneficial to have a site called 'CheapTVs.com' if what you sell are inexpensive TV sets. Calling your site, 'InexpensiveElectronicVisualDisplayDevices.com' may describe your business in some way, but it's a little harder to refer a new person to your site.
Which name you choose can, therefore, affect how much traffic your site gets, how soon. Sooner or later, if you have information and/or products/services that people want, word will get around. But having a good name can certainly help. Love them or hate them, the Google company chose well.
Of course, the fact is that there are millions of web sites around the world. That means, you don't necessarily get the name of your first choice.
ICANN (Internet Corporation for Assigned Names and Numbers) is the internationally recognized authority for managing IP addresses across the worldwide Internet, along with the top-level domain name-parts (.com, .net, .org, .edu, and so forth). But registering a name is done by simply contacting any of a hundred organizations that work as intermediaries to establish and track the names.
GoDaddy, Register.com, Network Solutions and a great many others provide the service for anywhere from free to a few dollars per month or year. You contact them by navigating to their web site. Then, using a feature they all provide, you can select a possible name. They use something called whois and other software to determine if the name is already claimed. Or, you can check yourself at www.whois.com. Registration is for a limited time, but typically renewable in perpetuity provided you pay the (usually annual) fee.
You may have to go through several choices to find a domain name that isn't already in use. With so many millions of sites, the odds of you getting your first choice is slim, unless you have a highly unusual imagination. But, it's also true that domains tend to die or expire. As they do, the name becomes available for use by someone new.
A method for getting on a 'waiting list' is available. You register the name you want and if and when the name becomes available, you are offered the chance to claim it. Naturally, there's competition even on the waiting list for 'good' names. There are many different ways of establishing priority that vary by company. At any given time there are thousands of so-called auctions going on to bid on names.
Give some thought to your new domain name and research its availability, but don't stress over it. The name isn't everything. After all, if Google had built a search engine that delivered usable results only 10% of the time, their name would be mud.
Get Noticed at your Job by Doing it with Flair Doing your job with “37 pieces of flair” may have entered the pop culture vernacular through the famous movie about life working an office, Office Space, but there may just be something to it. You might not need 37 pieces of flair, but doing your job with a little bit of flair and a lot of hard work is a great way to get noticed in the office and to move on to bigger and better things. How do you go about doing your job with flair? The first way to make sure you are doing your job with distinction doesn’t involve much flair at all – it simply involves doing your job and doing it well. Know exactly what your responsibilities are and attend to them every day. Don’t let any of the things that come under your job description fall by the wayside because you think they are unimportant. If you are unsure exactly what all of your responsibilities are, ask your boss for a meeting and discuss your job description with them. You will get noticed simply for your desire to make sure you are covering all of your bases and not letting any of your responsibilities fall by the wayside. Another way to do your job with flair is to add to the good morale in the office. Everyone has at least one person in the office that is like a black cloud hanging in the air. Gloom, doom and pessimism don’t really have a place in the office. Even if you feel like you are heading for a fall with the way a certain project is coming together or because someone on the team is not pulling their weight, look for solutions instead of standing around and complaining about it. When your attitude can help people stay on track with their work and not dread coming into the office every day, you are bound to get noticed. If you really want to add some flair to your work performance, learn how to manage your time and avoid procrastination. Time management is one of the biggest problems all employees face, and when you don’t manage your time efficiently, you are not being as productive as possible for your boss, which never wins you any fans among the management team. If you find yourself always rushing through your work at the last minute trying to meet your deadline, try keeping a journal of all of your activities at work for a few days. When you see how much time you spending doing things like talking with co-workers by the water cooler and surfing the net, you might see ways you can improve your work habits, so you can get things done well before the deadline is pressing down on you. Increasing your productivity by managing your time is a surefire way to earn some praise from the people over your head. Another way to add flair to your work performance is by being a team player. It can be tempting to thing that to have flair you have to go out on a limb and try to do everything yourself, but that is not the case. Employers don’t like to see an employee trying to hog credit for things that everyone has worked on together or trying to one up everyone else on the staff. When you work together with the team, you show your employer that your interests are with making the company a success and not trying to advance you own personal agenda. If your employer understands that you see the bigger picture of making the company succeed, you are sure to get noticed and rewarded. Writers Block: What Causes it and How to Overcome it (writers block) If you are a writer then you know what I am talking about. You have everything ready, a drink, a snack, the topic, and even reference material. You sit down ready to start typing or writing, which ever you prefer, and it happens. You are stuck, your mind is blank and you have no idea how to fill that blank canvas in front of you. It is a writer’s worse nightmare come true. You have writers block. First you need to figure out what is causing it. There are a multitude of things that can be causing it. Stress is one of the biggest factors that cause writers block. Whether it is stress caused by personal matters, deadline dates, or fearing your article won’t be good enough it can block the words from flowing as easily as the should. Sleep deprivation doesn’t let your mind function to its full potential. Getting a good night’s sleep is imperative to having a clear mind and being able to focus. The project itself could be causing the writers block. A topic you are not interested in can easily turn your normally resourceful mind into jelly. The research on that topic turns into a grueling task. Then trying to put the words on paper that make sense and will peak someone’s interest seem impossible. If a topic has personal meaning to you it can be hard to write objectively about it. A simple informative topic can easily become a personal rant session. Writing because you have to, not because you want to makes it hard to concentrate and focus. Now that the basic causes have been covered, you need to know how to fix it. Writers block is not permanent. Identifying the reason is the hard part. Relax. The world is not going to end if the article isn’t as perfect as you feel it should be. Just because you don’t think it is perfect doesn’t mean someone else won’t. Go and read some of your previous writings. Even if what you read has nothing to do with your current topic, it can be inspirational to you. Don’t burn yourself out on a topic. Try to split up the writing process. Research and brainstorm one day and write the next. This will give you time to think about your topic and figure out the angle you want to write. Talk your way through it. Call a friend or colleague and chat. Tell them the topic you are working on and get their opinions or ideas. They may be able to offer fresh insight and ideas. Work on multiple projects at one time if you can. Bouncing back and forth between a few topics can keep your mind hopping and will keep boredom at bay. Take a break from you current project and write about something that motivates you. Chances are once you get those creative juices flowing they will continue into your next project. Make yourself a schedule and stick to it. If your schedule says 500 words by noon, write your 500 words and stop. Even if you don’t have a project going, by writing daily you will stick to your schedule and keeps your imagination going. If you write from home, which most of freelance writers do, make a quiet time and treat it like a real job. If you have young children at home, write while they nap. Let your answering machine be your secretary. If it is important they will leave a message. Most importantly remember why you started writing in the first place. Even the best of the best have gotten writers block at one time or another. |